| Budget Amount *help |
¥17,290,000 (Direct Cost: ¥13,300,000、Indirect Cost: ¥3,990,000)
Fiscal Year 2022: ¥3,380,000 (Direct Cost: ¥2,600,000、Indirect Cost: ¥780,000)
Fiscal Year 2021: ¥3,380,000 (Direct Cost: ¥2,600,000、Indirect Cost: ¥780,000)
Fiscal Year 2020: ¥3,380,000 (Direct Cost: ¥2,600,000、Indirect Cost: ¥780,000)
Fiscal Year 2019: ¥3,380,000 (Direct Cost: ¥2,600,000、Indirect Cost: ¥780,000)
Fiscal Year 2018: ¥3,770,000 (Direct Cost: ¥2,900,000、Indirect Cost: ¥870,000)
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| Outline of Final Research Achievements |
The aim of this study is to identify the plants visited by honeybees in Japanese and foreign cities, and to utilise this information to promote urban greening in consideration of biodiversity. Analysis of pollen collected by Honey bees in Tokyo and Toronto and environmental surveys around beehives showed that plant diversity and plant composition varied significantly with season, but was not affected by city level. Furthermore, the impact of symbols presenting urban areas and product information was assessed through urban beekeeping honey labels to evaluate the impressions of general consumers. It was found that showing the name of the Ginza location and presenting product information symbols such as 'nutrient-rich' and 'pure' resulted in higher consumer willingness to pay.
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