Research on the influence of media discourse that changedlong-distance running to jogging (healthy running)
| Project/Area Number |
22500580
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| Research Category |
Grant-in-Aid for Scientific Research (C)
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| Allocation Type | Single-year Grants |
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| Section | 一般 |
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| Research Field |
Sports science
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| Research Institution | Kyushu University |
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Principal Investigator |
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| Project Period (FY) |
2010 – 2012
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| Project Status |
Completed (Fiscal Year 2012)
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| Budget Amount *help |
¥1,560,000 (Direct Cost: ¥1,200,000、Indirect Cost: ¥360,000)
Fiscal Year 2012: ¥390,000 (Direct Cost: ¥300,000、Indirect Cost: ¥90,000)
Fiscal Year 2011: ¥520,000 (Direct Cost: ¥400,000、Indirect Cost: ¥120,000)
Fiscal Year 2010: ¥650,000 (Direct Cost: ¥500,000、Indirect Cost: ¥150,000)
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| Keywords | ジョギング / マラソン / 持久走 / メディア言説 / 内容分析 / メディア / 健康 |
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| Research Abstract |
Once, running exercise was called “endurance running” that means training. Inthis study, I examined how the media conceptualized jogging as a new type of sportculture. As a result, media proposed a change of life style through reporting jogging. Insum, media re-defined "richness" and "happiness" by reporting jogging.
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Report
(4 results)
Research Products
(16 results)
