Study on the quantification of Kansei levels based on brain acitivity considering the context

2016 Fiscal Year Final Research Report

• Project/Area Number: 15K16079
• Research Category: Grant-in-Aid for Young Scientists (B)
• Allocation Type: Multi-year Fund
• Research Field: Kansei informatics
• Research Institution: Advanced Telecommunications Research Institute International (2016); Doshisha University (2015)
• Principal Investigator: Tanaka Misato 株式会社国際電気通信基礎技術研究所, 脳情報通信総合研究所, 研究員 (40735320)
• Project Period (FY): 2015-04-01 – 2017-03-31
• Keywords: 感性情報 / 持続的注意 / 情動刺激 / デコーディング / RSA

Outline of Final Research Achievements

In this research, we examine a technique to quantify Kansei information such as pleasantness or unpleasantness and preference from the brain activity pattern. In particular, attention and learning which cause temporaly changes in the brain activity patterns based on Kansei were focused on. We defined these as contexts and the influence was verified through the brain activity measurement.
Experimental results confirmed that the influence degrees given to the brain activity pattern differ between the status with high and low attention levels depending on the pleasant level of stimulus.

Free Research Field

Neuroinfomatics