2019 Fiscal Year Final Research Report

Emerging market business activities of Japanese firms and governmental cooperation: focuing on the Russian-speaking market

Research Project

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Project/Area Number	17H04553
Research Category	Grant-in-Aid for Scientific Research (B)
Allocation Type	Single-year Grants
Section	海外学術
Research Field	Economic policy
Research Institution	Kansai University
Principal Investigator	Tokunaga Masahiro 関西大学, 商学部, 教授 (30368196)
Co-Investigator(Kenkyū-buntansha)	菅沼桂子日本大学, 生物資源科学部, 准教授 (00594409) 安木新一郎函館大学, 商学部, 准教授 (40586012) 松本かおり神戸国際大学, 経済学部, 教授 (80513796) カンビクトリヤ帝京大学, 経済学部, 准教授 (90638868)
Project Period (FY)	2017-04-01 – 2020-03-31
Keywords	外国直接投資(FDI) / 日系企業 / ロシア語圏市場 / 経済協力
Outline of Final Research Achievements	In this research project, we demonstrate the trends and prospects of Japanese foreign direct investment (FDI) in European Emerging Markets (EEMs) against the background of the recent development of emerging markets and explore the specificities of the Russian market, the biggest EEM in terms of market size and inward FDI received. We find that the Russian market seems to be a lucrative option for Japanese firms, despite unfavorable investment conditions and limited institutional freedom afforded to outsiders, including a language barrier due to the wide usage of Russian in the business field. Although use of the Russian language is one of major business obstacles affecting foreign investors, making matters more challenging in the country, it nonetheless provides us with a common language as a hub of business operations in the former Soviet Union countries or “Russosphere,” where Russia has still economic leverage and maintains cultural domination.
Free Research Field	経済学
Academic Significance and Societal Importance of the Research Achievements	学会発表や学術論文の執筆と並行して、実業界に対する研究成果のフィードバックにも努め、実業界向けの機関誌などで積極的に情報発信することで、研究成果の社会還元を進めてきた。また、邦文での研究発表とあわせて、国際学会や英文メディアでも積極的に研究成果を発表し、学術的な評価の高い専門誌や学術書に掲載することもできた。なお、今回の研究プロジェクトを通じて、海外の研究者・研究機関との連携が深まり、国際的な共同研究プロジェクトの申請・採択へと発展した。