A Study on Strategic Behaviors and Their Implementations of the Firm

2022 Fiscal Year Final Research Report

• Project/Area Number: 17K03952
• Research Category: Grant-in-Aid for Scientific Research (C)
• Allocation Type: Multi-year Fund
• Section: 一般
• Research Field: Management
• Research Institution: Gakushuin University
• Principal Investigator: Morita Michiya 学習院大学, 経済学部, 名誉教授 (10095490)
• Project Period (FY): 2017-04-01 – 2023-03-31
• Keywords: 連動経営 / 製品/市場戦略力 / サプライチェーン力 / 両利きの経営 / 絶対的サプライチェーン指向戦略 / 企業の長期的適応行動

Outline of Final Research Achievements

This research focuses on the management competency which integrates the competencies of new product development and supply chain process, and empirically shows that this is a characteristic of companies that have achieved excellent performances as well as measures of those competencies. It was shown that this theoretical framework is also effective as a framework for so-called ambidextrous management. The concept of ambidextrous management has been one of the most important management concepts but the aspect of implementation of the management has remained as not satisfactory for actual companies. Many researchers have pointed that the inflexibility of supply chain processes to strategic changes prevails as significant barriers for actual companies. This research proved that companies can overcome these management issues by strengthening the competency to adapt their supply chains to changes in product/market strategies.

Free Research Field

経営戦略

Academic Significance and Societal Importance of the Research Achievements

本研究は企業が時間経過においてもその成長力および収益力を堅持できるようにするためのメカニズムを製品/市場戦略とそれを実践するサプライチェーンを連動させるという視点から解明しようとした。競争環境の変化に適応できなくなるということが業績の持続を難しくする。本研究は、競争適応は製品/市場の選択とそれを実践するサプライチェーン力に着目し、それらの定義を、実践に資する視点から行い、それら二つの能力の交互作用を通じて競争環境変化に適応していくことで企業業績を持続させるということを実証した。日本企業の沈滞が近年指摘されている。これら二つの能力の連動力視点から日本企業の活性化を図る可能性を示唆している。