2010 Fiscal Year Final Research Report
Deciding factor of dual channel in the franchise system
| Project/Area Number |
20530321
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| Research Category |
Grant-in-Aid for Scientific Research (C)
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| Allocation Type | Single-year Grants |
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| Section | 一般 |
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| Research Field |
Business administration
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| Research Institution | Fukui Prefectural University |
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Principal Investigator |
KITAJIMA Hirotsugu Fukui Prefectural University, 経済学部, 准教授 (60398980)
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| Co-Investigator(Kenkyū-buntansha) |
CHOI Yong-hoon 同志社大学, 商学部, 教授 (70315836)
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| Project Period (FY) |
2008 – 2010
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| Keywords | 組織の経済学 / 所有権理論 / ナレッジ |
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| Research Abstract |
This study discusses the franchise system in Japan, with special focus on the dual system. The results of a past survey on research and enterprise were investigated. It was found that knowledge is a key factor of the modern franchise system ; however, it has been disregarded as a deciding factor of the franchise system. Moreover, the condition of the franchisor has been well researched but not much attention has been paid to the franchisee side.
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