A Research on the South Korean Automotive Manufacturer's Global Product Development Capability from the Perspective of Design Strategy

2014 Fiscal Year Final Research Report

• Project/Area Number: 24530505
• Research Category: Grant-in-Aid for Scientific Research (C)
• Allocation Type: Multi-year Fund
• Section: 一般
• Research Field: Business administration
• Research Institution: Ritsumeikan University
• Principal Investigator: CHOI EUGENE 立命館大学, テクノロジー・マネジメント研究科, 准教授 (20589725)
• Co-Investigator(Kenkyū-buntansha): SHIOJI Hiromi 京都大学, 大学院経済学研究科, 教授 (60215944) ; LEE Jaeho 京都橘大学, 現代ビジネス学部, 教授 (40342133)
• Project Period (FY): 2012-04-01 – 2015-03-31
• Keywords: 韓国自動車メーカー / デザインマネジメント / 製品開発 / グローバル戦略

Outline of Final Research Achievements

The key aim of this research was to analyse the South Korean automotive manufacturer's capability development in the specific perspective of design management. In considering the obvious tendency in the most past studies of engineering-centred competitiveness of each car producer's manufacturing system, and this research intended to bring in a new insight to the international academic research on the nature, structure, and dynamics of industrial competitiveness in global perspective. More than 2 years were required to collect primary data on the South Korean car makers (April 2012 - March 2014), and then, the first draft of the research result was successfully presented at the GERPISA annual conference in June 2014. This was followed by an academic journal publication, i.e. Eugene Choi (2015) "Hyundai's Dynamics of Styling-Driven Capability Development: A Historical Analysis of the 1970s-1990s, International Journal of Automotive Technology & Management, Vol.15, No.3, pp.292-310.

Free Research Field

経営学