Transmission of cultural values: Influence of individual preferences and acculturation

2016 Fiscal Year Final Research Report

• Project/Area Number: 26380843
• Research Category: Grant-in-Aid for Scientific Research (C)
• Allocation Type: Multi-year Fund
• Section: 一般
• Research Field: Social psychology
• Research Institution: Kobe University
• Principal Investigator: Ishii Keiko 神戸大学, 人文学研究科, 准教授 (10344532)
• Project Period (FY): 2014-04-01 – 2017-03-31
• Keywords: 文化 / 価値 / 選好 / 伝達

Outline of Final Research Achievements

This research focused on cultural products and examined the processes of changing and maintaining culturally dominant values. Although two studies using a serial reproduction method and investigating the change and maintenance of cultural products (Study 1) and examining the effect of acculturation on it (Study 2) were conducted, the findings were limited. However, Study 3 focused on preference related to culturally dominant values and examined its influence on motivation in Japan and Germany. In Japan where interdependence is shared as a culturally dominant value, others’ preferences fostered one’s motivation, whereas in Germany where independence is shared as a culturally dominant value, such a tendency was not found. Moreover, the cultural difference was associated with one’s motivation to avoid an exclusion by other group members. This suggests that this motivation to avoid an exclusion by other group members may relate to reproduction of culturally dominant values.

Free Research Field

社会・文化心理学